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Ecommerce Manager

Job description

Who We’re Looking For

We’re seeking a hands-on, commercially driven eCommerce Manager to take ownership of our online business and drive growth. This high-impact role covers strategy, execution, and operations, playing a crucial part in scaling our D2C channel.

Key Responsibilities

eCommerce Growth & Website Management

  • Develop and execute a robust eCommerce strategy to drive online sales and meet targets.
  • Manage and optimise our Shopify Plus stores across ROI, UK, and the USA.
  • Continuously improve UX/UI, conversion rates, and site performance.
  • Serve as the primary contact for website technical issues, liaising with web development partners.
  • Own and optimise the full eCommerce sales funnel, enhancing customer acquisition, retention, and lifetime value (LTV).

Customer Acquisition & Retention

  • Lead our Klaviyo email marketing strategy, optimising for engagement and conversion.
  • Collaborate with the marketing team to execute high-impact campaigns.
  • Identify opportunities to increase AOV (Average Order Value), reduce cart abandonment, and refine the purchase journey.
  • Work with our digital agency to enhance paid media performance.

Performance & Data-Driven Optimisation

  • Use Google Analytics 4 (GA4) to track and report key eCommerce metrics.
  • Identify and implement cross-sell and upsell strategies to boost revenue.
  • Leverage data insights to refine the customer journey and drive growth.
  • Continuously test, learn, and iterate to optimise performance.

Operations & Fulfilment

  • Work closely with the Operations Team and 3PL partners to ensure seamless order fulfilment.
  • Manage stock forecasting and conduct system checks to prevent disruptions.
  • Identify process improvements to enhance efficiency and the D2C customer experience.

Strategic Growth & Business Impact

  • Report regularly on website performance and customer behavior to inform Proceive’s broader growth strategy.
  • Stay ahead of industry trends and competitor activity to maintain a competitive edge.

What You’ll Bring

? Proven experience in an eCommerce role within a high-growth D2C brand.
? Expertise in Shopify Plus (essential).
? Strong knowledge of Google Analytics 4 (GA4) and Klaviyo.
? Commercial mindset with a deep understanding of eCommerce sales funnels and revenue growth.
? Highly analytical, with experience using data to inform decisions and optimise performance.
? Strong project management skills, able to juggle multiple priorities in a fast-paced environment.
? A self-starter who enjoys taking ownership and problem-solving.
? Excellent communication skills and the ability to collaborate across teams.

Why Join?

? Make a real impact in a high-growth, challenger brand.
? Work in an entrepreneurial, fast-paced environment where no two days are the same.
? Be part of a brand that genuinely makes a difference in people’s lives.
? Enjoy a collaborative and supportive team culture where innovation and ownership are encouraged.